From 2017 to 2020, the Borovi\u0107 family farm used CAP support to develop a permanent almond plantation for future cosmetic products. They also launched a new non-agricultural activity, focusing on the production and sale of natural cosmetics using organically certified immortelle (Helichrysum italicum) and other medicinal plants.<\/p>\n
This venture included the construction of a certified laboratory called \u201cVictoria\u2019s corner\u201d, the certification of more than ten luxury beauty products, and the opening of an online store and social media channels. Key equipment, including a distillation machine and a delivery vehicle, was purchased to ensure a self-sustaining production process from cultivation to market. The family has managed to close the production cycle, and this unique \u201cfarm to face\u201d approach in the skincare industry allows them to guarantee the traceability and high quality of the main ingredients.<\/p>\n
The initiative has created new jobs, improved the economy\u2019s sustainability, and accelerated business growth, enabling the family to live and work their dream in harmony with nature. As a result, they have launched two certified cosmetic lines made from immortelle and donkey milk. These products are now distributed in more than 100 stores and have attracted significant media attention. The brand is currently poised to expand beyond Croatia\u2019s borders.<\/p>\n
Download the brochure (PDF)<\/a> – Learn more<\/a><\/p>","protected":false},"excerpt":{"rendered":" Od 2017. do 2020. godine, obiteljsko poljoprivredno gospodarstvo Borovi\u0107 koristilo je potporu CAP za razvoj trajnog nasada badema namijenjenog budu\u0107im kozmeti\u010dkim proizvodima. Tako\u0111er su pokrenuli novu nepoljoprivrednu djelatnost, usredoto\u010duju\u0107i se na proizvodnju i prodaju prirodne kozmetike koriste\u0107i ekolo\u0161ki certificirano smilje (Helichrysum italicum) i druge ljekovite biljke. Ovaj pothvat uklju\u010divao je izgradnju certificiranog laboratorija nazvanog \u201cVictoria’s […]<\/p>\n","protected":false},"author":1,"featured_media":7882,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[130],"tags":[],"class_list":["post-7881","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novosti"],"yoast_head":"\n